Enhance Your SMS Campaign with Custom Sender IDs

Sending bulk SMS with a Custom Sender ID is an effective way in which to develop and enhance your brand identity with your SMS Marketing. Not only that, but it further increases your SMS open rates and reduces the time that it takes for your audience to engage with your SMS and take the desired action.

What is a Custom Sender ID?

A custom sender ID is the personalised name or number that turns your SMS into a powerful brand tool. It is displayed as the sender of the SMS when a user opens their inbox and is much more successful at driving engagement compared to a random number.

When users see a message sent by a brand from which they want to hear from, they are more likely to open the SMS and start engaging with the message. This means that it is the perfect solution if you are looking to increase engagement with your audience.

They are used by brands for instant recognition and are a powerful tool to use as part of your SMS Marketing strategy.

Use Letters & Numbers

Sender IDs provide flexibility in terms of choosing how you display the sender of the message but there are certain criteria that you need to follow:

A sender ID has a character limit of 11.
It is possible to use a combination of both letters (A-Z) and numbers (0-9); it is also possible to use upper and lowercase character too
The character must be part of the GSM Basic Character Set.

Choose the Right Sender ID for Your SMS Goals

This includes sending SMS with the options below. These options are varied, so the choice is yours depending on how you wish to introduce your brand and messages to your audience:

Shared Number
Our messaging platform will choose and assign a number to your outgoing messages – with this you can even setup 2way SMS so that your users can reply directly to your message when received!
Business Name
As mentioned above, this can be setup with a maximum of 11 characters and include a mixture of numbers, letters and other characters that are supported by the GSM Basic Character Set. This provides flexibility and is the ideal solution for those looking to showcase fully their brand name as part of their SMS campaign.
A Dedicated Number:
Choose a dedicated number that is associated with your business and choose from a range of rules for your incoming SMS, the choice is yours!

Start Sending Your Bulk SMS Campaign today!

Sending your first SMS campaign using the rdcom platform is simple: register today for your free trial account with only a few clicks! Once you are registered on the platform, you can then start the process of requesting and registering your preferred sender ID directly inside the platform and start enjoying the benefits of your sender ID!

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