win customers back with sms

Win Back Lapsed Customers Using SMS Marketing

Digital Marketing is often focused on increasing a brand’s visibility and generating leads from new customers, however all too often the re-engagement of lapsed customers does not get the attention that it should do. Failing to engage…
SMS for Small Businesses

Why SMS Marketing is Important for Small Businesses

As a small business owner, you will know that to grow your business it requires time and dedication to make it a success. It is also important to make the best use of your budget, especially if you are in a competitive niche and up against…
SMS Marketing Tips

Top 5 SMS Marketing Mistakes & How to Avoid Them

When used correctly SMS Marketing is one of the most effective digital marketing tools available. It offers some of the highest open and read rates compared to other digital channels, including: An open rate of 98% 90% of SMS are…
Man Holding Mobile Phone

What Is SMS Phishing & How To Avoid It

  SMS Phishing, or Smishing as it is sometimes known, is an attempt to acquire personal information such as passwords by sending a text message to an individual’s mobile as bait to encourage them to share their personal details,…
Woman sent bulk sms

What Is Bulk SMS Marketing?

It is estimated that there are now more mobile phones in the world than people, making it the most ubiquitous device for communicating with others. Even though technology has advanced, and the number of smartphone owners has increased…